I’m thrilled to sit down with Simon Glairy, a trailblazer in the insurance and Insurtech space, known for his deep expertise in risk management and AI-driven risk assessment. As a leader at the forefront of innovation, Simon has been instrumental in reshaping how life insurance advisors operate through cutting-edge technology. In our conversation, we dive into the transformative power of AI in the life insurance industry, the challenges advisors face in a complex market, the impact of recent funding milestones on growth and partnerships, and the tangible benefits for clients, from cost savings to faster processes. Join us as we explore how Simon and his team are redefining the advisor-client dynamic with a platform that promises efficiency and enhanced outcomes.
How did your journey in Insurtech begin, and what inspired you to focus on revolutionizing the life insurance space?
My journey in Insurtech started with a realization that the insurance industry, particularly life insurance, was ripe for disruption. I saw firsthand how advisors struggled with outdated tools and cumbersome processes while trying to serve clients with incredibly personal and complex needs. My background in risk management and fascination with AI gave me a unique perspective—I believed technology could simplify the intricate web of underwriting, financial planning, and client management. The inspiration came from wanting to empower advisors to focus on building relationships rather than getting bogged down by paperwork and delays. Life insurance is such a critical piece of financial security, yet the process to get it was often a barrier. I wanted to change that.
What are some of the biggest hurdles advisors face in the life insurance industry today, and how does your vision address them?
Advisors in the life insurance space are navigating a massive $175 billion market in the U.S., but the complexity is staggering. They’re juggling financial optimization, tax implications, and medical underwriting, often across dozens of carriers and products. A permanent life policy can take up to six months to close because of manual processes and endless back-and-forth. Our vision is to cut through that complexity with an AI-powered platform that streamlines workflows. We’re giving advisors tools to analyze data in minutes, not weeks, and to manage the entire client journey in one place. It’s about removing friction so they can focus on delivering value to their clients.
Can you share the significance of recently securing $20 million in Series A funding, and how it feels to reach a total of $35 million raised?
Securing $20 million in Series A funding, bringing our total to $35 million, is a huge validation of our mission. It’s incredibly humbling and exciting to see investors believe in our vision to transform the life insurance industry. This milestone isn’t just about the numbers—it’s about the trust and support we’ve earned to keep pushing boundaries. It feels like a launchpad; we’re energized to scale our impact, knowing we have the resources to build on our early successes and reach more advisors and clients.
How do you plan to use this capital to drive growth, especially when it comes to expanding partnerships and enhancing your platform?
This funding is fuel for accelerating our growth on multiple fronts. A big focus is expanding strategic partnerships nationwide—we want to collaborate with more firms and carriers to broaden our reach. On the platform side, we’re doubling down on product development. That means enhancing our AI capabilities to make underwriting even faster and more precise, as well as building out features that further automate workflows for advisors. We’re also investing in integrations that make our tools seamless for agencies of all sizes. Ultimately, it’s about scaling our impact while staying true to our goal of simplifying the complex.
Can you explain in simple terms how your AI-powered platform works and what makes it a game-changer for advisors?
At its core, our AI platform acts like a super-smart assistant for advisors. It takes mountains of data—medical records, financial details, carrier rules—and processes them in minutes to provide insights and recommendations. Imagine trying to manually compare policies across 30 carriers; it could take days. Our AI does it instantly, identifying the best options tailored to a client’s needs. It’s a game-changer because it cuts through the time-intensive grunt work, whether it’s underwriting or generating quotes, letting advisors focus on strategy and client relationships. Plus, features like instant decision-making mean clients get answers faster than ever before.
How does your technology help clients save up to 20% on costs, and what kind of impact have you seen this have?
The cost savings come from a few key areas. First, our AI optimizes product selection by matching clients with the most competitive carriers based on their unique profile, which often means better rates. Second, our underwriting expertise ensures we’re advocating for the client to get the best possible terms. And third, by streamlining the process, we reduce overhead for advisors, which can translate to savings for clients. The impact has been significant—clients are not only saving money but also feeling more confident in their decisions because they know they’re getting a tailored solution without the usual hassle.
What feedback have you received from advisors about how your platform has changed the way they work with clients?
The feedback from advisors has been incredibly rewarding. Many have told us that our platform has cut their policy processing time dramatically—some say what used to take weeks now takes days or even hours with our instant quoting and decision tools. They’ve also shared how much easier it is to provide holistic advice, bridging insurance with tax and financial planning, because our AI surfaces the right insights at the right time. A common theme is that they feel more empowered to build trust with clients since they’re not bogged down by administrative headaches. Hearing that we’re helping them focus on what they do best—serving people—is what drives us.
What is your forecast for the future of AI in the life insurance industry, and how do you see it evolving over the next decade?
I believe AI will become the backbone of the life insurance industry over the next decade. We’re just scratching the surface right now—think faster underwriting and personalized recommendations. In the future, I see AI evolving to predict client needs even before they arise, using vast datasets to anticipate life events and suggest coverage adjustments proactively. It’ll also drive hyper-personalization, where policies are tailored down to the smallest detail in real-time. Security and ethics will be critical as AI handles more sensitive data, but if done right, it’ll make the industry more accessible, efficient, and client-focused. I’m excited to be part of that transformation and to keep pushing the limits of what’s possible.
